Y Combinator-backed Uiflow wants to accelerate no-code enterprise app creation

TechCrunch recently caught up with recent Y Combinator graduate Uiflow, a startup that is building a no-code enterprise app creation service.

If you are thinking wait, don’t a number of companies already do that?, the answer is yes. But what Quickbase, Smartsheet and others are working on isn’t quite the same thing, at least from the startup’s perspective.

Uiflow, a Bay Area-based concern that has been alive for far less than a year, has built an app creation tool that works with whatever backend a large company currently employs, and helps its development team build apps collaboratively. As the startup explained in a public posting, customer developers can import Figma files while their engineers can use existing UI libraries, and product managers can quickly vet an app’s logic.

The service is akin to a “cross between Unity and Figma,” Uiflow says.

Here’s what its own user interface looks like, per a screenshot the company provided to TechCrunch after an interview:

Per Y Combinator, the company has closed a pre-seed round of more than $500,000. The company told TechCrunch that it has been talking to investors lately — as essentially every Y Combinator-backed startup does after their public unveiling —  but appears to be holding off raising more capital until it fully launches self-service of its product; the company may also accelerate its hiring efforts once its self-serve GTM motion is more broadly available.

The startup told TechCrunch that after its Product Hunt launch it picked up around 1,200 signups. It’s vetting the group and letting in some as pilot customers. Those customers currently pay the company, so it has revenue, although the startup is more product-focused at the moment than centered around boosting its short-term revenues.

Uiflow thinks that its target customers are companies with 250 or more workers, the scale at which a company begins to start thinking about its own UI elements. However, Uiflow is talking to companies with 100 to 1,000 customers, it said.

The five-person team is building a service in a market that is more than active at the moment. As TechCrunch has explored, private-market investors are bullish on the no-code space, especially after the COVID-19 pandemic bolstered the pace at which companies large and small moved toward digital solutions. No-code and low-code services came into greater demand as accelerating digital transformation efforts met the market’s general dearth of available developer talent.

TechCrunch has covered the no-code space extensively in recent quarters, given both rising market demand for its products and what seemed to be growing investor demand for shares in startups pursuing the model. All that’s to say that there’s a reasonable chance that we’ll hear from Uiflow soon regarding a fresh capital raise. Let’s see how long that takes.

In the meantime, here’s a photo of the Uiflow team. In 2021-style, it’s a Zoom shot:

From upper left, clockwise: Michael Tildahl, Eric Rowell (CTO and co-founder), Brian Lichliter, Rocco Cataldo and D. Sol Eun (CEO and co-founder). Via the company. 

Five VCs discuss how no-code is going horizontal across the world’s industries

 

Heirlume raises $1.38M to remove the barriers of trademark registration for small businesses

Platforms like Shopify, Stripe and WordPress have done a lot to make essential business-building tools, like running storefronts, accepting payments, and building websites accessible to businesses with even the most modest budgets. But some very key aspects of setting up a company remain expensive, time-consuming affairs that can be cost-prohibitive for small businesses — but that, if ignored, can result in the failure of a business before it even really gets started.

Trademark registration is one such concern, and Toronto-based startup Heirlume just raised $1.7 million CAD (~$1.38 million) to address the problem with a machine-powered trademark registration platform that turns the process into a self-serve affair that won’t break the budget. Its AI-based trademark search will flag if terms might run afoul of existing trademarks in the U.S. and Canada, even when official government trademark search tools, and even top-tier legal firms might not.

Heirlume’s core focus is on levelling the playing field for small business owners, who have typically been significantly out-matched when it comes to any trademark conflicts.

“I’m a senior level IP lawyer focused in trademarks, and had practiced in a traditional model, boutique firm of my own for over a decade serving big clients, and small clients,” explained Heirlume co-founder Julie MacDonell in an interview. “So providing big multinationals with a lot of brand strategy, and in-house legal, and then mainly serving small business clients when they were dealing with a cease-and-desist, or an infringement issue. It’s really those clients that have my heart: It’s incredibly difficult to have a small business owner literally crying tears on the phone with you, because they just lost their brand or their business overnight. And there was nothing I could do to help because the law just simply wasn’t on their side, because they had neglected to register their trademarks to own them.”

In part, there’s a lack of awareness around what it takes to actually register and own a trademark, MacDonell says. Many entrepreneurs just starting out seek out a domain name as a first step, for instance, and some will fork over significant sums to register these domains. What they don’t realize, however, is that this is essentially a rental, and if you don’t have the trademark to protect that domain, the actual trademark owner can potentially take it away down the road. But even if business owners do realize that a trademark should be their first stop, the barriers to actually securing one are steep.

“There was an an enormous, insurmountable barrier, when it came to brand protection for those business owners,” she said. “And it just isn’t fair. Every other business service, generally a small business owner can access. Incorporating a company or even insurance, for example, owning and buying insurance for your business is somewhat affordable and accessible. But brand ownership is not.”

Heirlume brings the cost of trademark registration down from many thousands of dollars, to just under $600 for the first, and only $200 for each additional after that. The startup is also offering a very small business-friendly ‘buy now, pay later’ option supported by Clearbanc, which means that even businesses starting on a shoestring can take step of protecting their brand at the outset.

In its early days, Heirlume is also offering its core trademark search feature for free. That provides a trademark search engine that works across both U.S. and Canadian government databases, which can not only tell you if your desired trademark is available or already held, but also reveal whether it’s likely to be able to be successfully obtained, given other conflicts that might arise that are totally ignored by native trademark database search portals.

Image Credits: Heirlume

Heirlume uses machine learning to identify these potential conflicts, which not only helps users searching for their trademarks, but also greatly decreases the workload behind the scenes, helping them lower costs and pass on the benefits of those improved margins to its clients. That’s how it can achieve better results than even hand-tailored applications from traditional firms, while doing so at scale and at reduced costs.

Another advantage of using machine-powered data processing and filing is that on the government trademark office side, the systems are looking for highly organized, curated data sets that are difficult for even trained people to get consistently right. Human error in just data entry can cause massive backlogs, MacDonell notes, even resulting in entire applications having to be tossed and started over from scratch.

“There are all sorts of datasets for those [trademark requirement] parameters,” she said. “Essentially, we synthesize all of that, and the goal through machine learning is to make sure that applications are utterly compliant with government rules. We actually have a senior level trademark examiner that that came to work for us, very excited that we were solving the problems causing backlogs within the government. She said that if Heirlume can get to a point where the applications submitted are perfect, there will be no backlog with the government.”

Improving efficiency within the trademark registration bodies means one less point of friction for small business owners when they set out to establish their company, which means more economic activity and upside overall. MacDonell ultimately hopes that Heirlume can help reduce friction to the point where trademark ownership is at the forefront of the business process, even before domain registration. Heirlume has a partnership with Google Domains to that end, which will eventually see indication of whether a domain name is likely to be trademarkable included in Google Domain search results.

How tech companies measure ‘legal’

This initial seed funding includes participation from Backbone Angels, as well as the Future Capital collective, Angels of Many and MaRS IAF, along with angel investors including Daniel Debow, Sid Lee’s Bertrand Cesvet and more. MacDonell notes that just as their goal was to bring more access and equity to small business owners when it comes to trademark protection, the startup was also very intentional in building its team and its cap table. MacDonell, along with co-founders CTO Sarah Ruest and Dave McDonell, aim to build the largest tech company with a majority female-identifying technology team. Its investor make-up includes 65% female-identifying or underrepresented investors, and MacDonnell says that was a very intentional choice that extended the time of the raise, and even led to turning down interest from some leading Silicon Valley firms.

“We want underrepresented founders to be to be funded, and the best way to ensure that change is to empower underrepresented investors,” she said. “I think that we all have a responsibility to actually do do something. We’re all using hashtags right now, and hashtags are not enough […] Our CTO is female, and she’s often been the only female person in the room. We’ve committed to ensuring that women in tech are no longer the only person in the room.”

Early-bird price ends tonight: Buy your pass to TC Early Stage 2021 and save $100

Last call, founders. Today is your last chance to save $100 on a pass to TC Early Stage 2021: Marketing & Fundraising. Our last founder bootcamp event of the year takes place July 8-9, and it’s time to call on Saint Expeditus — the patron saint of procrastinators and programmers alike. He’ll help you kick procrastination to the curb, save some cash and gain access to a bevy of top-tier investors, famous founders, marketing magicians, financial wizards and other startup savants. And they all want to help you build a better startup. But you need to buy your pass by 11:59 p.m. (PT) today, April 30.

This TC Early Stage experience goes deep on fundraising and marketing fundamentals. On day one, you’ll choose from a range of presentations and breakout sessions — all interactive, with plenty of time for Q&As. Plus video on demand, available after the event ends, means you don’t have to worry about schedule conflicts.

Speakers at Early Stage bring a wealth of experience, coupled with authenticity. You’ll walk away with actionable advice for immediate use and an unvarnished look at what it takes to build a startup. No sugar-coating here.

Vlad Magdalin, founder of Webflow, was very candid about the challenges he faced on his journey to success. “You always hear about startups that raise millions of dollars, but you don’t necessarily hear about the ups and downs it takes to get to that point. It’s important for early founders to see that side, too.”

We recently added Lisa Wu, a partner at Norwest Venture Partners, to our speaker roster, and we can’t wait to hear why she thinks founders should think like a VC. We’re adding more amazing speakers every week, and the full agenda is coming soon!

Norwest Venture Partners’ Lisa Wu to teach founders how to think like a VC at TC Early Stage

On day two, get ready for the Early Stage Pitch-off. Applications open next week! Throw your hat in the ring and maybe you’ll be one of the 10 early-stage startup founders chosen to pitch live in front of a panel of VC judges and all the Early Stage attendees around the world. Valuable exposure and pitch feedback for all competitors and special prizes for the winner. Stay tuned!

11 words and phrases to cut from your VC pitch deck

Read about Nalagenetics, the April TC Early Stage Pitch-off winner right here.

You procrastinated, dragged your feet and delayed taking action on this one simple, opportunity-filled task. For the love of Saint Expeditus, buy your pass to TC Early Stage 2021: Marketing & Fundraising before 11:59 pm (PT) tonight, save $100 and build a better startup.

Is your company interested in sponsoring or exhibiting at Early Stage 2021 – Marketing & Fundraising? Contact our sponsorship sales team by filling out this form.

Sorbet raises $6M seed led by Viola Ventures to tackle the thorny financials of paid time off

A U.S./Israeli startup, Sorbet — which is tackling what companies do with the financial risks as employees accrue paid time off (PTO) — has raised $6 million in a seed funding round led by Viola Ventures, with participation by Global Founders Capital and Meron Capital.

The economics of paid time off is relatively hidden in the business world, but essentially, Sorbet takes on the burden of this PTO from employers and then allows employees to spend it. This gives the employers far more control over the whole process and the ability to forecast its impact on the business.

Sorbet says that in the U.S., employees use only 72% of PTO balances, even though it’s the most sought-after benefit. But this, effectively, comes out at 768 million unused days off a year, worth around $224 billion. This creates a difficult problem for CFOs and accountants because its creates balance sheet liabilities on the company’s books, says Sorbet. If the employee doesn’t use all of their PTO, the employer can end up owing them a lot of money, which creates a cash flow liability on the company’s books. So Sorbet buys out these PTO liabilities from employees, then loads the cash value of the PTO on prepaid credit cards for the employees.

Speaking to me on a call, CEO and co-founder Veetahl Eilat-Raichel, said: “We researched this whole idea of paid time off and found this huge, massive market failure and inefficiency around the way that PTO is constructed. It’s kind of one of those things where, on the face of it, there’s this boring bureaucratic payroll item that turns into a boring balance sheet item. But under it is a $224 billion problem for U.S. businesses… If you think about it, employers are borrowing money from their employees at the worst terms possible and employees aren’t benefitting either. So everyone’s hurting here.”

She said: “Sorbet assumes the liability on ourselves and so then we can allow the company to control their cash flow and decide when they want to pay us back. They gain a lot of financial value because we are able to be very, very attractive on our funding. So it saves costs, it provides them with complete control of their cash flow and it allows them to give out amazing financial benefits to employees at a time where we can all use some extra cash right now.”

The platform Sorbet has built will, it says, sync with calendars, HR and payroll systems, identify habits and then proactively suggest personalized, pre-approved 3-6 hour “Micro Breaks”, 1-4 day “Micro Vacations” and +1 week Vacations. This, says the startup, increases PTO used by as much as 15%.

Employers can constantly renegotiate the terms of the loan with Sorbet, thus matching future cash flow, insulating themselves against salary raises (wage inflation), and take advantage of other benefits.

The co-founders are Eilat-Raichel, who previously worked at L’Oréal, Lockheed Martin and a fintech entrepreneur; Eliaz Shapira, co-founder and CPO; and Rami Kasterstein, co-founder and board member.

5 emerging use cases for productivity infrastructure in 2021

Cloud gaming service Shadow taken over by OVHcloud founder

Blade, the French startup behind cloud gaming service Shadow, has been acquired by Octave Klaba’s fund following a commercial court order. Klaba is better known as the founder of OVHcloud, a French cloud hosting company. He’s acquiring Blade (and Shadow) through his investment fund Jezby Ventures — not OVHcloud.

Shadow is a cloud computing service for gamers. People can pay a monthly subscription fee and gain access to a gaming PC in a data center. You can connect to this PC from your computer, a smartphone, a tablet or a smart TV. You can see a video stream of what’s happening on the screen and your actions are relayed to the server.

Unlike Google Stadia, Amazon Luna or even Nvidia GeForce Now, you can install whatever you want on your server. You get a full Windows 10 instance so it supports anything from Steam to Photoshop and Excel.

While the French startup has raised over $100 million across multiple funding rounds, the company couldn’t keep up with pre-orders, didn’t generate enough revenue to be self-sustainable and couldn’t find cash to expand its service. Despite attracting 100,000 paid users, Next INpact reported that the company had no choice but to go into administration with the commercial court.

Several companies and group of people submitted takeover bids. In particular, Blade CTO Jean-Baptiste Kempf teamed up with other employees, while Octave Klaba submitted his own offer. Klaba plans to keep all employees except Jean-Baptiste Kempf.

Now, it’s going to be interesting to see how the service changes over the coming weeks. Subscriptions currently start at €12.99 per month in Europe or $11.99 per month in the U.S. It’s unclear whether Shadow will remain available at this price point, how specifications are going to evolve and if the company is going to spin up more servers to attract new clients.

Très heureux d’avoir été retenu par le Tribunal de Commerce de Paris pour le 1UP de @Shadow_France !

L’ambition est simple : bâtir la meilleure offre du Cloud Gaming au Monde ! On a désormais tout dans 1 seule boite: équipe talentieuse, aucun souci de CAPEX, le marché mondial ! pic.twitter.com/Yz3RlV02dy

— Octave Klaba (@olesovhcom) April 30, 2021

Cloud gaming platform Shadow gets a new CEO and CTO

Sequoia’s Mike Vernal will share how to iterate with tempo at TC Early Stage in July

TC Early Stage is back in July and we have a fantastic lineup in store that’s laser-focused on marketing and fundraising. That includes, but is not limited to, Sequoia’s Mike Vernal, whose portfolio companies include Citizen, PicsArt, Whisper, Threads, Houseparty and more.

Vernal will be leading a discussion on tempo and product-market fit. The chat stems from Vernal’s experience as an investor, sharing the lesser-known keys to success to not only secure early investment, but to use it to secure a later-stage investment.

In essence, tempo is everything. At the earliest stage, investors are looking more at the team than the product, knowing that the likelihood of the product changing and evolving is high. That means that the ability to adapt — including the systems in place to collect feedback and willingness to continue iterating — are incredibly important factors.

Vernal will not only stress the importance of tempo and product iteration (and how it relates to fundraising success), he’ll also share how both enterprise and consumer companies should go about creating these feedback loops with customers and how to iterate quickly.

Vernal joined Sequoia as a partner in 2016. He currently sits on the boards of Citizen, Jumpstart, rideOS, PicsArt, Rockset, Threads and Whisper. Before Sequoia, Mike was VP at Facebook, where he led a variety of product and engineering teams. He co-created Facebook Login and the Graph API.

In other words, he’s seen and participated in success, and has done the work of product iteration himself.

Vernal joins a stellar lineup of speakers at TC Early Stage in July, including Norwest Venture Partners’ Lisa Wu, Greylock’s Mike Duboe and Cleo Capital’s Sarah Kunst, among many others that are soon to be announced.

One of the great things about TC Early Stage is that the show is designed around breakout sessions, with each speaker leading a chat around a specific startup core competency (like fundraising, designing a brand, mastering the art of PR and more). Moreover, there is plenty of time for audience Q&A in each session.

Pick up your ticket for the event, which goes down July 8 and 9, right here. And if you do it before the end of the day today, you’ll save a cool $100 off of your registration.

 

Optimism reigns at consumer trading services as fintech VC spikes and Robinhood IPO looms

With the Coinbase direct listing behind us and the Robinhood IPO ahead, it’s a heady time for consumer-focused trading apps.

Mix in the impending SPAC-led debut of eToro, general bullishness in the cryptocurrency space, record highs for some equities markets, and recent rounds from Public.com, M1 Finance and U.K.-based Freetrade, and you could be excused for expecting the boom in consumer asset trading to keep going up and to the right.

But will it? There are data in both directions. While recent information could indicate that some of the most lucrative trading activity at companies like Robinhood could be slowing, there’s also encouraging app download information that paints a more bullish picture regarding the durability of the boom in consumer interest regarding savings and investing, which The Exchange has had an eye on for some time.

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The Exchange explores startups, markets and money. Read it every morning on Extra Crunch or get The Exchange newsletter every Saturday.

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Our question today is this: How bullish are companies in the space about continued consumer interest in equities and other asset trading? And why? We’ll also put similar questions to their backers.

We’ve compiled notes from Accel’s Sameer Gandhi about views concerning Public as one of its backers and Index’s Jan Hammer about Robinhood and its market, as well as comments from Public.com and M1 Finance about what they see regarding consumer trading interest in the future. Thoughts from Robert Le, PitchBook’s senior emerging technology analyst, cap things off.

We’ll start with a short look at some data to help ground ourselves regarding where consumer trading demand appears to be today, then consider what the companies in the ring and their backers are thinking. We’ll close with a synthesis of all the perspectives to come up with hype-adjusted expectations for the rest of 2021.

Bullish data, bearish data

Coinbase executed its direct listing on the back of one of the most impressive quarters we’ve ever seen in the realm of business results, meaning it began to trade when it looked just about as good as a company can. Will the same hold true for Robinhood and company?

Geothermal technology has enormous potential to power the planet and Fervo wants to tap it

Tapping the geothermal energy stored beneath the Earth’s surface as a way to generate renewable power is one of the new visions for the future that’s captured the attention of environmentalists and oil and gas engineers alike.

That’s because it’s not only a way to generate power that doesn’t rely on greenhouse gas emitting hydrocarbons, but because it uses the same skillsets and expertise that the oil and gas industry has been honing and refining for years.

At least that’s what drew the former completion engineer (it’s not what it sounds like) Tim Latimer to the industry and to launch Fervo Energy, the Houston-based geothermal tech developer that’s picked up funding from none other than Bill Gates’ Breakthrough Energy Ventures (that fund… is so busy) and former eBay executive, Jeff Skoll’s Capricorn Investment Group.

With the new $28 million cash in hand, Fervo’s planning on ramping up its projects, which Latimer said would “bring on hundreds of megawatts of power in the next few years.”

Latimer got his first exposure to the environmental impact of power generation as a kid growing up in a small town outside of Waco, Texas near the Sandy Creek coal power plant, one of the last coal-powered plants to be built in the U.S.

Like many Texas kids, Latimer came from an oil family, and got his first jobs in the oil and gas industry before realizing that the world was going to be switching to renewables and the oil industry — along with the friends and family he knew — could be left high and dry.

It’s one reason he started working on Fervo, the entrepreneur said.

“What’s most important, from my perspective, since I started my career in the oil and gas industry, is providing folks that are part of the energy transition on the fossil fuel side to work in the clean energy future,” Latimer said. “I’ve been able to go in and hire contractors and support folks that have been out of work or challenged because of the oil price crash… And I put them to work on our rigs.”

Fervo Energy chief executive, Tim Latimer, pictured in a hardhat at one of the company’s development sites. Image Credits: Fervo Energy

When the Biden administration talks about finding jobs for employees in the hydrocarbon industry as part of the energy transition, this is exactly what they’re talking about.

And geothermal power is no longer as constrained by geography, so there are a lot of abundant resources to tap and the potential for high-paying jobs in areas that are already dependent on geological services work, Latimer said (late last year, Vox published a good overview of the history and opportunity presented by the technology).

“A large percentage of the world’s population actually lives next to good geothermal resources,” Latimer said. “[There are] 25 countries today that have geothermal installed and producing and another 25 where geothermal is going to grow.” 

Geothermal power production actually has a long history in the Western U.S. and in parts of Africa where naturally occurring geysers and steam jets pouring from the earth have been obvious indicators of good geothermal resources, Latimer said.

“Fervo’s technology unlocks a new class of geothermal resource that is ready for large-scale deployment. Fervo’s geothermal systems use novel techniques, including horizontal drilling, distributed fiber optic sensing and advanced computational modelling, to deliver more repeatable and cost effective geothermal electricity,” Latimer wrote in an email. “Fervo’s technology combines with the latest advancements in Organic Rankine Cycle generation systems to deliver flexible, 24/7 carbon-free electricity.”

Initially developed with a grant from the TomKat Center at Stanford University and a fellowship funded by Activate.org at the Lawrence Berkeley National Lab’s Cyclotron Road division, Fervo has gone on to score funding from the DOE’s Geothermal Technology Office and ARPA-E to continue work with partners like Schlumberger, Rice University and the Berkeley Lab.

The combination of new and old technology is opening vast geographies to the company to potentially develop new projects.

Other companies are also looking to tap geothermal power to drive a renewable power-generation development business. Those are startups like Eavor, which has the backing of energy majors like bp Ventures, Chevron Technology Ventures, Temasek, BDC Capital, Eversource and Vickers Venture Partners; and other players including GreenFire Energy and Sage Geosystems.

Demand for geothermal projects is skyrocketing, opening up big markets for startups that can nail the cost issue for geothermal development. As Latimer noted, from 2016 to 2019 there was only one major geothermal contract, but in 2020 there were 10 new major power purchase agreements signed by the industry. 

ClimateTech is the new hot space for investors in a warming planet

For all of these projects, cost remains a factor. Contracts that are being signed for geothermal that are in the $65 to $75 per megawatt range, according to Latimer. By comparison, solar plants are now coming in somewhere between $35 and $55 per megawatt, as The Verge reported last year. 

But Latimer said the stability and predictability of geothermal power made the cost differential palatable for utilities and businesses that need the assurance of uninterruptible power supplies. As a current Houston resident, the issue is something that Latimer has an intimate experience with from this year’s winter freeze, which left him without power for five days.

Indeed, geothermal’s ability to provide always-on clean power makes it an incredibly attractive option. In a recent Department of Energy study, geothermal could meet as much as 16% of the U.S. electricity demand, and other estimates put geothermal’s contribution at nearly 20% of a fully decarbonized grid.

“We’ve long been believers in geothermal energy but have waited until we’ve seen the right technology and team to drive innovation in the sector,” said Ion Yadigaroglu of Capricorn Investment Group, in a statement. “Fervo’s technology capabilities and the partnerships they’ve created with leading research organizations make them the clear leader in the new wave of geothermal.”

Fervo Energy drilling site. Image Credits: Fervo Energy

Rapchat tunes into $2.3M as its music-making app hits 7M users

YouTube, Snapchat, Twitter, TikTok and Facebook’s Instagram have upended the film and TV industries, with a new wave of cinematographers, directors and actors leveraging innovations in technology to create new work and connect directly with billions of consumers to see it. Today, a startup is announcing some funding as it looks to make a similar impact in the world of music.

Rapchat, an app that lets people create music tracks — raps, as its name suggests, or something else — using a platform that crowdsources beats and lets people put vocals on top of them, has raised $2.3 million.

Co-led by Sony Music Entertainment and NYC VC firm Adjacent, this is an extension to Rapchat’s seed round of $1.7 million back in 2018, and CEO and co-founder Seth Miller tells me it’s coming as the startup is getting ready for a bigger Series A.

With no connection to Snapchat — not now at least, except that founders Seth Miller and Pat Gibson did think it was a funny pun at the time that they were first conceiving of the company as a side hustle while still in university in 2015 — Rapchat has already gone quite some way in scaling.

The company today has some 7 million registered users, and at the moment some 250,000 songs are being created around a catalog of about 100,000 beats by 500,000 active users on the platform each month. Engagement is hovering right now at 35 minutes per day on average, a mix not just of people making tunes, but through the beginnings of a social graph: people coming onto the app to discover and share those tracks.

Rapchat plans to use the funding to continue expanding the scope of what you can create on its platform, including growing the prize pools for Rapchat’s “Challenges” competition series; expand to have more artists, producers and industry executives on the platform for mentoring; and to extend that platform’s reach to integrate more deeply with the likes of TikTok, Snapchat, Spotify and Apple Music — platforms where creators are already making a lot of content, and where music is figuring strongly in that effort.

Rapchat’s growth not only speaks to how the startup has pulled off its ambition to make it easier to make music, but it also speaks to an appetite, an itch, in the creator economy: There is a big, wide world of music-making out there, and more want to see if they can strike the right note.

Rapchat is definitely not the only, nor the first, company to think of how to address music creators within the bigger creator economy.

Another app called Voisey had conceived of a similar idea but focused primarily on letting people create and record shorter clips rather than full music tracks before sharing them to other platforms. It has not quite become a household name, but it did have some small success in bringing attention to new artists, and interestingly, it was quietly acquired by Snap last year (and for now, Snap’s kept Voisey’s app up).

TikTok’s parent ByteDance has also made an acquisition of another music creation app, Jukedeck. As with Snap’s acquisition, so far we’re not fully clear on how and where that acquisition is going, but we’ve heard through the grapevine that TikTok is working on a new music service that sounds like it might let more content get plugged into TikTok’s music layer, so perhaps watch this space.

And in perhaps the most trend-endorsing act of all, Rapchat has been cloned — by Facebook, no less. NPE, the social networking behemoth’s in-house skunkworks team, in February rolled out BARS (all caps! stand out!) — which is, yes — an app on which you can create your own rap music.

Facebook launches BARS, a TikTok-like app for creating and sharing raps

Miller, at least for now, is about as laid back as you could be, considering all of the above, confident that at least for now, he is very happy with the engagement Rapchat is seeing, including around tests it has been running offering new premium features — the app is free to use right now, but it has plans to offer creators more production tools and better ways of sharing their work and helping build a business out of it. Key to that will be never demanding licensing fees on music: creators keep the royalties, with Rapchat’s value lying in helping them make and track how that music gets used with the metadata that it holds on those tracks.

Some of the low-key approach might well come from the fact that Rapchat and its founders are somewhat outside of the startup fray. The idea for the app first came up in 2013, Miller said, when he and Gibson were students at Ohio University in Columbus.

“We were coming of age when everyone in college was using apps like Snapchat and Instagram,” he said. “We loved them for video, but saw there was nothing like them for creating music. So we pitched the idea during a Startup Weekend competition: snapping like Snapchat but for rap. Someone said, ‘Rapchat’ and we liked it.”

They went full-time on the idea in 2015 when they got into 500 Startups with the app, but even so it’s taken them years to build up the business, get attention from investors and raise money. Why? Partly because music is hard, and frankly the main game in town for years has been streaming services, rather than creation services.

Miller and Gibson persisted: “I knew that this market was huge. It just made so much sense to me,” he said. “The advent of the mobile devices the moment that apps like Instagram, VSCO and Snapchat have turned people into photographers and video makers, and Substack is turning people into writers.” And now Rapchat wants to tap the world for rappers.

“Rapchat has created a music studio that fits into your pocket,” said Nico Wittenborn, lead Investor at venture capital firm Adjacent, in a statement. “It decreases the friction of creativity by allowing anyone, anywhere in the world to record and publish music straight from their phones. This mobile-enabled democratization of technology is what Adjacent is all about, and I am super excited to support the team in building out this next-level music platform.”

COVID-19 is driving demand for low-code apps

Lambda School lays off 65 employees amid restructuring

Nearly a year after its last layoff, online coding bootcamp Lambda School just announced more cuts amid a broader restructuring. In a blog post, CEO and founder Austen Allred said that the startup, which raised a $74 million Series C in August, is laying off 65 employees. 

The roles that were cut span senior product, engineering, design, community management and instructional staff. There is a Google form for companies to post job opportunities for new Lambda School alumni. 

“We have been working for years on making incentive-aligned education work,” Allred wrote in a tweet. “It’s harder than we initially thought; we’ve had to invent a lot from scratch simultaneously and we have to get a lot of things exactly right.”

Lambda School creates online bootcamps in the career and technical space — and it’s also a pioneer of the ISA, an income share agreement, touting it as a vital way to finance employment-ready education. ISAs essentially allow students to avoid paying upfront fees to attend a bootcamp, and then ultimately pay back class fees through a percentage of their future income. A number of startups have taken the “Lambda School for X” format, such as Henry and Microverse. Other companies also offer ISAs, such as Pursuit, V School, Launch School and the Grace Hopper Program, one analysis shows. 

The pandemic, and volatile economic circumstances, have made ISAs a harder route. Allred said that some startups pivoted from the model, but it appears that Lambda School will not. It’s still a hard thing to finance as a startup, since the company is essentially in a waiting game of debt until students pay. The company might be looking at a variety of ways to fund the ISA business, one of which got them in hot water years ago. 

“We have a lot of interest in purchasing the income share agreements at the point of graduation, from investment funds and that kind of thing,” Allred said back in April 2020. 

We don’t know how exactly the restructuring will look from a strategy perspective, beyond the fact that Lambda School is pausing new enrollment in part-time programs. Earlier this month, Lambda School announced a new partnership with Amazon: a back-end engineering program that will last nine months. Because the program is full-time, it is likely not impacted by the restructuring. 

Today’s call by Lambda School illustrates how hard it is to build an edtech company that is truly doing something new. The company has a lot of stakeholders with different incentives to consider: students saving money, businesses making money and venture capitalists who have given millions and millions to the company expecting some type of exit one day. 

“Despite these changes, our mission remains the same. As we move forward, we will continue to focus on unlocking opportunity, regardless of circumstance, for everyone willing to put in the work,” the blog post reads. Allred didn’t immediately respond to request for comment.

Will edtech empower or erase the need for higher education?

The second shot is kicking in

Hello and welcome back to Equity, TechCrunch’s venture capital-focused podcast, where we unpack the numbers behind the headlines.

First and foremost, Equity was nominated for a Webby for “Best Technology Podcast”! Drop everything and go Vote for Equity! We’d appreciate it. A lot. And even if we lose, well, we’ll keep doing our thing and making each other laugh. (Note: we are in last place, which is, well, something.)

Regardless, the Equity team got together once again this week to not only go over the news of the week, but also to do a little soul searching. You see, some news broke yesterday, so we figured that we had to talk about it in our usual style. So, here’s the rundown:

• Do you want to buy TechCrunch? Apparently you can? Albeit probably along with a few billion dollars worth of other assets — whatever is left of Yahoo and AOL — you can now own an NFT. A non-fungible TechCrunch. What is ahead for us? We don’t know. So if you do know, tell us. Until then we’ll just yo-yo gently between panic and optimism, as per usual.
• We also dug into the latest All Raise venture capital data, and the results were abysmal. 
• Next up was the news that fintech startups are setting records in 2021, raising more capital than ever before. That brought us to the latest from Brex.
• And then there was a suspicious trend when three fintech companies focused on teen banking raised in one exhale. We talk Step, Greenlight, and Current.
• Natasha talked about her last Startups Weekly post, in which she unpacked The MasterClass effect’s impact on edtech.
• And to close, we discussed the latest cool-kid venture capital funds. Sure memes are cool, but did you know that they can help you raise a $10 million fund? They can!

We are back Monday morning with our weekly kick-off show. Have a great weekend!

Equity drops every Monday at 7:00 a.m. PST, Wednesday, and Friday at 6:00 AM PST, so subscribe to us on Apple Podcasts, Overcast, Spotify and all the casts!

The health data transparency movement is birthing a new generation of startups

Ariel Katz Contributor

Ariel Katz is the founder and CEO of H1, a global healthcare platform that helps life sciences companies, hospitals, academic medical centers and health systems connect with providers, find clinical research, locate industry experts and benchmark their organization.

In the early 2000s, Jeff Bezos gave a seminal TED Talk titled “The Electricity Metaphor for the Web’s Future.” In it, he argued that the internet will enable innovation on the same scale that electricity did.

We are at a similar inflection point in healthcare, with the recent movement toward data transparency birthing a new generation of innovation and startups.

Those who follow the space closely may have noticed that there are twin struggles taking place: a push for more transparency on provider and payer data, including anonymous patient data, and another for strict privacy protection for personal patient data. What’s the main difference?

This sector is still somewhat nascent — we are in the first wave of innovation, with much more to come.

Anonymized data is much more freely available, while personal data is being locked even tighter (as it should be) due to regulations like GDPR, CCPA and their equivalents around the world.

The former trend is enabling a host of new vendors and services that will ultimately make healthcare better and more transparent for all of us.

These new companies could not have existed five years ago. The Affordable Care Act was the first step toward making anonymized data more available. It required healthcare institutions (such as hospitals and healthcare systems) to publish data on costs and outcomes. This included the release of detailed data on providers.

Later legislation required biotech and pharma companies to disclose monies paid to research partners. And every physician in the U.S. is now required to be in the National Practitioner Identifier (NPI), a comprehensive public database of providers.

All of this allowed the creation of new types of companies that give both patients and providers more control over their data. Here are some key examples of how.

Allowing patients to access all their own health data in one place

This is a key capability of patients’ newly found access to health data. Think of how often, as a patient, providers aren’t aware of treatment or a test you’ve had elsewhere. Often you end up repeating a test because a provider doesn’t have a record of a test conducted elsewhere.

The era of the European insurtech IPO will soon be upon us

Phil Edmondson-Jones Contributor

Phil Edmondson-Jones is a principal at Oxx, the specialist SaaS VC backing Europe and Israel's most promising B2B SaaS businesses at the scale-up stage.

Once the uncool sibling of a flourishing fintech sector, insurtech is now one of the hottest areas of a buoyant venture market. Zego’s $150 million round at unicorn valuation in March, a rumored giant incoming round for WeFox, and a slew of IPOs and SPACs in the U.S. are all testament to this.

It’s not difficult to see why. The insurance market is enormous, but the sector has suffered from notoriously poor customer experience and major incumbents have been slow to adapt. Fintech has set a precedent for the explosive growth that can be achieved with superior customer experience underpinned by modern technology. And the pandemic has cast the spotlight on high-potential categories, including health, mobility and cybersecurity.

Fintech has set a precedent for the explosive growth that can be achieved with superior customer experience underpinned by modern technology.

This has begun to brew a perfect storm of conditions for big European insurtech exits. Here are four trends to look out for as the industry powers toward several European IPOs and a red-hot M&A market in the next few years.

Full-stack insurtech continues to conquer

Several early insurtech success stories started life as managing general agents (MGAs). Unlike brokers, MGAs manage claims and underwriting, but unlike a traditional insurer, pass risk off their balance sheet to third-party insurers or reinsurers. MGAs have provided a great way for new brands to acquire customers and underwrite policies without actually needing a fully fledged balance sheet. But it’s a business model with thin margins, so MGAs increasingly are trying to internalize risk exposure by verticalizing into a “full-stack” insurer in the hope of improving their unit economics.

This structure has been prevalent in the U.S., with some of the bigger recent U.S. insurtech IPO successes (Lemonade and Root), SPACs (Clover and MetroMile), and more upcoming listings (Hippo and Next) pointing to the prizes available to those who can successfully execute this expensive growth strategy.

6 Reasons to Consider Buying a Commercial Cleaning Franchise

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Gr4vy launches cloud payment orchestration, pulls in $11.1M Series A led by Nyca Partners

Gr4vy, (pronounced “gravy”) is a cloud-native payments company with a “payment orchestration platform (POP)” that merges a cloud platform with payments infrastructure. It’s also announcing a Series A funding round of $11.1 million, led by Nyca Partners (a VC with a bench of partners who are ex-Visa ), with participation from Activant Capital (a fintech investor), Global Founders Capital and Firestartr, bringing its total funding to $12.2 million.

So what is Gr4vy tackling here?

Over a video call, John Lunn, founder and CEO of Gr4vy outlined how it works.

He told me that having worked in the payments space since the mid 1990s (Lunn is a veteran of PayPal) he saw the same problem over and over again: Every retailer in the world is building the same piece of software.

He said retailers often start with one payment processor, grow and expand, but basically end up building what is now known as an “orchestration” platform. Essentially it’s like an internal router to route your payments wherever they need to go in the world. But the problem is that it all gradually becomes much more complex to maintain.

He said: “I looked at the problem. I realized we need to create a piece of software that the retailer can run that will mean that payments get out of the way and it all can be managed and orchestrated the way the retailer wants to do it… I thought there are two ways to do this: You can either get an endpoint SaaS to connect to this, but the more I thought about it, the more I felt like that’s actually not the solution here. We needed to give you something that allows do it yourself and fits into your infrastructure. So what we built with Gr4vy is essentially a cloud, where we spin you up an instance of Gr4vy on the cloud, wherever, whatever cloud you need it to be on, whether it’s, Google, Amazon, Microsoft, or even in your own data center. That essentially gives you a platform to manage and control how your payments flow, both on the front end and the back end.”

Thus Gr4vy is quite a new idea: It combines cloud and payment orchestration on one platform.

Gr4vy will compete to some extent with Spreedly and modo. However, Gr4vy claims to be the only payments provider that will spin up a cloud instance for a customer.

It says this gives a lot of flexibility for managing a payments stack as a company scales and removes a lot of the risks caused by a single point of failure or shared infrastructure. It also means it can be deployed across geographies, putting “Edges” closer to customers. This, says Gr4vy, means fewer abandoned shopping carts, lost payments and stronger compliance with local regulations. The platform also offers centralized reporting, monitoring and management.

Lunn added: “We are the only payment orchestration platform built natively in the cloud… Retailers can expand and control their payment stack from anywhere. Gr4vy is also payment service provider agnostic. Retailers can mix and match providers, payment methods and route their transactions without being locked into a single ecosystem.”

So, Gr4vy, acts as a conduit between retailers’ shopping carts and payment providers. By offering instances — says the startup — it can give retailers individualized infrastructure in the cloud.

The launch of Gr4vy comes at a key time for online retailers as the world moves from part online shopping to almost 100% online because of the pandemic.

Gr4vy says its benefits include flexibility, customized workflows, a PCI1 Certified Gr4vy vault, a universal API, an easy modern checkout, no-code admin and centralized transaction reports.

Hans Morris, managing partner of Nyca Partners, said in a statement: “Very few people in the world have as much experience and insight in international payments as John and his team. And their vision of what is needed for merchants is spot-on: a cloud-native tool to let businesses orchestrate and optimize their payments using their intuitive interfaces (no engineering!), robust security and simple, seamless implementation. Much easier than managing today’s menu of complex, multiple payment platforms.”

“As investors focused on the future of commerce infrastructure, we’re eager to continue working with John and the Gr4vy team as they simplify payments orchestration for merchants and marketplaces of all sizes,” added Steve Sarracino, founder and partner at Activant Capital.

Billion-dollar B2B: Cloud-first enterprise tech behemoths have massive potential

RapidDeploy raises $29M for a cloud-based dispatch platform aimed at 911 centers

The last year of pandemic living has been real-world, and sometimes harrowing, proof of how important it can be to have efficient and well-equipped emergency response services in place. They can help people remotely if need be, and when they cannot, they make sure that in-person help can be dispatched quickly in medical and other situations. Today, a company that’s building cloud-based tools to help with this process is announcing a round of funding as it continues to grow.

RapidDeploy, which provides computer-aided dispatch technology as a cloud-based service for 911 centers, has closed a round of $29 million, a Series B round of funding that will be used both to grow its business and continue expanding the SaaS tools that it provides to its customers. In the startup’s point of view, the cloud is essential to running emergency response in the most efficient manner.

“911 response would have been called out on a walkie talkie in the early days,” said Steve Raucher, the co-founder and CEO of RapidDeploy, in an interview. “Now the cloud has become the nexus of signals.”

Washington, DC-based RapidDeploy provides data and analytics to 911 centers — the critical link between people calling for help and connecting those calls with the nearest medical, police or fire assistance — and today it has about 700 customers using its RadiusPlus, Eclipse Analytics and Nimbus CAD products.

That works out to about 10% of all 911 centers in the U.S. (7,000 in total), and covering 35% of the population (there are more centers in cities and other dense areas). Its footprint includes state coverage in Arizona, California and Kansas. It also has operations in South Africa, where it was originally founded.

The funding is coming from an interesting mix of financial and strategic investors. Led by Morpheus Ventures, the round also had participation from GreatPoint Ventures, Ericsson Ventures, Samsung Next Ventures, Tao Capital Partners and Tau Ventures, among others. It looks like the company had raised about $30 million before this latest round, according to PitchBook data. Valuation is not being disclosed.

Ericsson and Samsung, as major players in the communication industry, have a big stake in seeing through what will be the next generation of communications technology and how it is used for critical services. (And indeed, one of the big leaders in legacy and current 911 communications is Motorola, a would-be competitor of both.) AT&T is also a strategic go-to-market (distribution and sales) partner of RapidDeploy’s, and it also has integrations with Apple, Google, Microsoft and OnStar to feed data into its system.

The business of emergency response technology is a fragmented market. Raucher describes them as “mom-and-pop” businesses, with some 80% of them occupying four seats or less (a testament to the fact that a lot of the U.S. is actually significantly less urban than its outsized cities might have you think it is), and in many cases a lot of these are operating on legacy equipment.

However, in the U.S. in the last several years — buffered by innovations like the Jedi project and FirstNet, a next-generation public safety network — things have been shifting. RapidDeploy’s technology sits alongside (and in some areas competes with) companies like Carbyne and RapidSOS, which have been tapping into the innovations of cell phone technology both to help pinpoint people and improve how to help them.

RapidSOS raises $85M for a big data platform aimed at emergency responders

RapidDeploy’s tech is based around its RadiusPlus mapping platform, which uses data from smart phones, vehicles, home security systems and other connected devices and channels it to its data stream, which can help a center determine not just location but potentially other aspects of the condition of the caller. Its Eclipse Analytics services, meanwhile, are meant to act as a kind of assistant to those centers to help triage situations and provide insights into how to respond. The Nimbus CAD then helps figure out who to call out and routing for response. 

Longer term, the plan will be to leverage cloud architecture to bring in new data sources and ways of communicating between callers, centers and emergency care providers.

“It’s about being more of a triage service rather than a message switch,” Raucher said. “As we see it, the platform will evolve with customers’ needs. Tactical mapping ultimately is not big enough to cover this. We’re thinking about unified communications.” Indeed, that is the direction that many of these services seem to be going, which can only be a good thing for us consumers.

“The future of emergency services is in data, which creates a faster, more responsive 9-1-1 center,” said Mark Dyne, founding partner at Morpheus Ventures, in a statement. “We believe that the platform RapidDeploy has built provides the necessary breadth of capabilities that make the dream of Next-Gen 9-1-1 service a reality for rural and metropolitan communities across the nation and are excited to be investing in this future with Steve and his team.” Dyne has joined the RapidDeploy board with this round.

Startups are transforming global trade in the COVID-19 era

Vivid Money raises $73 million to build a European financial super app

German startup Vivid Money has raised a new $73 million Series B funding round (€60 million) led by Greenoaks, with existing investor Ribbit Capital also participating. Following today’s funding round, Vivid Money has reached a valuation of $436 million (€360 million).

Vivid Money could be considered as a Revolut competitor designed specifically for the Eurozone. Built on top of Solarisbank for the banking infrastructure, the company lets you send, receive, spend, invest and save money in different ways.

When you create an account, you get a German IBAN that starts with DE, as well as a metal card. There are no card details on the card itself — everything is available in the app instead. Like other fintech startups, Vivid Money lets you control your card from the app — you can lock it and unlock it, add it to Google Pay and Apple Pay, etc.

After that, you can top up your account and hold dozens of different currencies. When you pay with your card abroad, the startup applies a small mark-up on the current exchange rate — you should get a better exchange rate than what you usually get with a regular bank.

In addition to this fairly standard feature set, Vivid Money offers stock trading with fractional shares. You can invest in stocks and ETFs and there’s no commission. Similarly, you can buy, hold and share cryptocurrencies from the app. The startup has partnered with CM Equity AG for those features.

The company also has a cashback program and a premium subscription for €9.90 per month. Paid users get higher limits on free cash withdrawals, the ability to create a virtual card, support for additional currencies and better cashback rewards.

Finally, users can create sub-accounts called pockets. You can move money around from one pocket to another and add other users to your pockets. Each pocket has its own IBAN, which means that you can pay for certain bills with a separate pocket. You also can associate your card with a specific pocket for upcoming purchases.

Vivid Money has managed to add a ton of features in no time. It now has a ton of money on its bank account. Now let’s see if it can attract a significant user base to compete with other, well-established European fintech players.

Fintech startups set VC records as the 2021 fundraising market continues to impress

Here are all the startups pitching today at Venture Day Minsk

Venture Day Minsk (organised by tech startup hub Imaguru) is run annually, but because of the pandemic and the political situation in Belarus, it has gone virtual. Even Imaguru itself has had to switch to online-only operations after Lukashenko’s thugs shut down its physical space. If you want to support them, check out their startups, and maybe grab a T-shirt.

There are are always interesting startups to watch out of Belarus, a country that has produced startups like Splitmetrics, MSQRD, PingFin, DEIP and TrackDuck, as well as PandaDoc.

A run down of who is pitching is below.

You can tune in to the livestream here. Investors can network with the startups here. And you can join the startup pitches on Clubhouse here. On twitter the hashtag is here.

11 words and phrases to cut from your VC pitch deck

Startups pitching:

1 – TeenUP: learning video platform teens-2-teens to unlock the teenagers’ potential and personality @TeenUP12

2 – Dignity: app for Business & Personal needs to talk, organize, sell, pay & manage without middlemen, make your Digital life private and secure your Assets #dignity

3 – Voxmate: an intuitive, gesture-based, Android app for people who are blind or visually impaired. It makes news, books, games and instant messaging accessible in a completely new way @voxmateapp

4 – LabMap App: app to explain laboratory tests in 24 hours in a clear language and monitor the state of health and the dynamics of biological indicators.

5 – Pigpug: AI neurofeedback brain training system for kids with ADHD and ASD @PigPugHealth

6 – SOVA App: mobile app for overwhelmed, exhausted or anxious people to get stress relief fast and sleep well by night rituals  #sovaapp

7 – Itgen: an online edu platform for 1-1 live tutoring for kids from 8 to 16 years old @itgenik

8 – Filmustage: app which highlights breakdown elements in movie/game screenplays in seconds, changing the process from breakdown creation to breakdown discussion @filmustage

9 – DjinnSensor: IoT & cloud solution to manage indoor environment #djinnsensor

10 – Skinive: a Skincare AI-Assistant, based on the DL & CV technologies & medical experience which enables you to check your skin spots within 30 seconds. @skinive1

11 – FARBA: a professional apps design and prototyping tool  #farbaapp